What’s in a book cover? A change gives a different perspective on an established series.

Today I am delighted to share Tahlia Newland’s new, super-duper, improved covers along with some info on the why, the how and the wherefore of covers, cover changes and the reasons she made her changes.

One of the great things about indie publishing is that, thanks to ebooks and Print on Demand technology, covers can be changed at any time. But why would you want to? What’s in a book cover?

Changing covers after publication is not limited to indie books, either; mainstream books with a long shelf life often get new covers and some even have different versions available at the same time. Why? Are the publishers not happy with the original covers?

No. Looking at young adult titles, the original Twilight covers were stunning, but after the movie came out, those covers were replaced by ones with photos of the movie characters. The new covers appealed to a different (possibly younger) audience, and changing the covers opened the book up to a new market, those who had seen the movie but not read the book. They also highlighted the human element in the book and communicated more about the content of the books.

The Harry Potter series also had different covers, and each new look appealed to a different kind of reader, thus giving a boost to the established series. And now, Tahlia Newland’s Diamond Peak series has a brand new set of covers for the same kinds of reasons. The previous covers were graphic, symbolic and sophisticated, aimed at an older market; the new covers are dramatic and sexy and say more about the series in one glance.
Diamond Peak Series3

The use of faces and a Photo-shopped style of artwork is the more traditional style of young adult cover, and though many young adult books have moved away from this look, the style existed and was used for so long because it appealed to the target audience. The fact that it is less in use today will make these ones stand out all the more.

The covers highlight the action, the romance, and the strong female character at the centre of the series. Those elements have always been there, this cover merely emphasises them. The only thing the covers don’t hint at is the humour. The mysticism is there in the sparkle on the cover for Eternal Destiny.

Here are the previous covers – graphic, symbolic and sophisticated – though fabulous covers, they say little about the content, even if you take the time to read the symbolism. These will remain the paperback covers, at least for the foreseeable future.
Diamond Peak Series2
Which covers do you like best?
Find out about the AIA Seal of Excellence award-winning Diamond Peak series on the author’s website. http://tahlianewland.com/my-books/diamond-peak-series/ or visit her Amazon Author page.

All covers by Velvet Wings Design. What’s in a book cover? A change gives a different perspective on an established series.

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9 Comments

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9 responses to “What’s in a book cover? A change gives a different perspective on an established series.

  1. I like both. They’re both eye-catching with the first set excitingly busy and the other simplistically mysterious. I’ve seen a lot of YA books have multiple cover styles due to new editions being released. Not sure how easy it is for an indie author to do that without causing confusion.

  2. I prefer the old covers, but I tend to like simple designs. I do, however, understand the marketing wisdom of the new covers. Both covers are visually appealing, but I can see how the new covers will attract a new set of readers. I use covers with character pics for my YA paranormal books, but use a more symbolic design for my contemporary books which are aimed at an older audience.

    • I think it makes marketing sense but I’m not so keen on pictures of characters on books. As a reader I want to imagine them for myself, unless they’re graphics like the Harry Potter ones. If they’re real humans, they never look like the pukka article to me.

      Cheers

      MTM

  3. They’re both strong. The older ones are intriguing.The newer ones, with people on the covers, provide a better ‘sense’ of what the books are about.: There will be violence. There will be passion. There may even be sex!

  4. I normally like simple covers, but of the two I prefer the newer ones. I think the dark kind of throws me. I have a copy of Garth Nix’s book Sabriel that has a really plain white cover and I really like it. The rest of the books in the series with those matching covers are pretty simple to, they’re a matte finish so maybe that helps?

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